Here are 3 simple ingredients that any cast-iron business case for partnership should include, even if you have no track record of selling from your career in industry.
1. Evidence of influence and persuasion skills
Not having sold to people before doesn’t have to be a stumbling block. Finance Directors and VPs, amongst many other senior roles, are selling ideas and courses of action to people every day.
Persuasion and influencing skills are invaluable in selling. A great business case for partner will include strong examples of these. In fact, using these skills successfully in your partnership business case will be evidence of your ability to sell.