8 days old

Federal - Marketing Consultant

Arlington, VA 22202


Organization: Accenture Federal Services Location: Washington, DC/Arlington, VA We are:



AccentureFederal Services,bring together commercial innovation with the latest technology to unleash the potential for our federal clients. Operating in the nations Capital, we stay ahead of whats coming next. Drawing from the power of Accenture, we deliver integrated, mobile and interactive experiences that exceed our peoples expectations. Join us where ideas are freely exchanged, and concepts evolve into practical solutions.



The work:



We are searching for a Marketing Consultant which is an exciting opportunity for a seasoned marketing professional to play a key role in our next-level marketing strategy and delivery at Accenture. The Marketing Consultant will be aligned the management consulting practice and help clients with marketing strategy, campaign management, marketing technology and analytics, as well as channel delivery across all media-types (paid, owned, earned, shared).



The Marketing Consultant will be responsible for understanding the business and marketing objectives of their client, as well as an understanding of the clients target market. With this knowledge, the marketing consultant will provide thought leadership around the most effective marketing strategy to deliver business outcomes. This includes but is not limited to delivering effective, high-impact marketing campaigns that resonate with the target audiences and reinforce and enhance the client brand. The Marketing Consultant needs someone who is confident as an individual contributor and embraces collaboration to deliver the best solution. The Marketing Consultant is great working with clients and collaborating with our cross functional team.



Strong organizational skills, with ability to successfully manage multiple assignments simultaneously while collaborating with a team of marketing and communications professionals, including clients. Able to work effectively and at speed. Experience in integrated communications, including knowledge of global digital platforms (web, mobile, social), face-to-face channels, content strategy, publishing, and management.



A creative, state-of-the-art communications professional who understands emerging technologies and media and has a passion for exploring new methods of communicating. We want someone who cares about the details and generates ideas that push boundaries. This person must thrive in a fast-paced work environment and enjoy working on numerous projects at once.







Core Duties and Responsibilities:





+ Translates client marketing objectives into strategy recommendations to ultimately develop executional multi-channel campaign plans



+ Creates and manages project plans and timelines to deliver marketing campaigns on time against a campaign calendar



+ Completes BRD (Business Requirements Documents) which may include targeting and segmentation of the audience, campaign design, monitoring, and key performance metrics



+ Manages client and team expectations throughout delivery; manages risk and issue escalations related to the campaigns



+ Manages relationship with the clients marketing team to support campaign planning and execution with the ability to manage integrated campaign delivery timelines



+ Reviews campaign metrics and presents trends and insights; works with analytics teams on campaign optimization



+ Manages demand for services, capacity to deliver services, and client expectations



+ Works with team to identify and mange business development efforts for the marketing services practice











Here's what you need:

+ Bachelors degree required

+ Minimum 3-4 years of experience in a marketing role within Direct Marketing, Campaign Management, Marketing Service Provider, Marketing Agency, and/or Marketing Operations

+ Minimum 3 years of experience collaborating with a team of global marketing services professionals in a fast-paced, deadline-driven environment

+ Minimum 3 years of experience in a client-facing role

+ Understanding of marketing strategy with experience in targeting, segmentation, test/control design, campaign analytics, prospect and customer lifecycles

+ Understanding of the relationship between marketing strategy, customer data, segments, channel, creative, content, and offers and how they interact to drive desired business outcomes











Bonus points if you have:

+ 4+ years of marketing experience

+ 2+ years of work experience in a digital agency

+ Bachelors in Marketing, Communications, Public Relations, or equivalent

+ Understanding of transactional databases and marketing automation platforms/technologies, e.g. Salesforce Marketing Cloud/Exact Target, Adobe Campaign, IBM Campaign/Unica, Siebel-Marketing, Oracle-CRM-Marketing, SAP-CRM-Marketing, Eloqua, Marketo

+ Ability to evaluate concepts and present recommendations to senior leadership















Eligibility Requirements:







US Citizenship, no dual citizenship















Important Information: Applicants for employment in the US must have work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the United States and with Accenture Federal Services. Accenture Federal Services is an EEO and Affirmative Action Employer of Females/Minorities/Veterans/Individuals with Disabilities. Equal Employment Opportunity: All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law. Job candidates will not be obligated to disclose sealed or expunged records of conviction or arrest as part of the hiring process.



Accenture Federal Services is committed to providing veteran employment opportunities to our service men and women. Candidates who are currently employed by a client of Accenture or an affiliated Accenture business may not be eligible for consideration. An active security clearance or the ability to obtain one may be required for this role.


Posted: 2021-04-30 Expires: 2021-06-02

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Federal - Marketing Consultant

Accenture
Arlington, VA 22202

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