8 days old

Marketing & Communications Marketing Specialist North America Innovation

San Francisco, CA 94103
Organization: Corporate Functions/Marketing and Communications
Location: Chicago, San Francisco, New York City
Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions underpinned by the worlds largest delivery network Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With 482,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at www.accenture.com.

Corporate Functions Marketing & Communications

As part of this team, youll play a key role in helping Accenture execute its strategy. Youll work with a diverse team of innovative marketing experts who focus on the following areas: global brand management and advertising; global events and sponsorships; internal communications; marketing research; media and industry analyst relations; corporate and financial communications; internet marketing; recruitment marketing; client-centric marketing; and industry, service line and geographic marketing campaigns.

While there will never be a typical day at Accenture, heres a look at some of your responsibilities:
As a specialist, the position will report to a Marketing Manager of Innovation co-located in their respective cities and will be accountable to the North America Innovation Hub marketing lead, based out of New York. In this role they will work with their Manager and local city market leads (who also carry other responsibilities) as well as a broad network of global M&C and client experience professionals at Accenture to deliver marketing campaigns to support North America Innovation Marketing objectives.
The single biggest priority for NA Marketing for Accenture is driving awareness, buzz and traffic among clients to our network of 11 Innovation Hubs. This program is called Innovation 3.0. For this role you will support the North American Innovation marketing team for Accenture at one of our flagship Innovation location (New York, Chicago, San Francisco).
As a specialist, the position will report to a Marketing Manager of Innovation co-located with you and will be accountable to the North America Innovation Hub marketing lead, based out of New York. In this role you will work with your Manager and local city market leads (who also carry other responsibilities) as well as a broad network of global M&C and client experience professionals at Accenture.
YOUR ROLE: Marketing & Communications Marketing Specialist
You will be responsible for helping to execute the North America Innovation 3.0 marketing strategy at both a local and national level. First and foremost, you will help develop content and executing campaigns at a local level for your regional Innovation Hubs that may include communication tools, events and content. You will also support the creation of marketing templates for our cross- North America programs that can be re-used at a national level across all 11 North America Innovation Hubs. Collaborating with global, regional and local marketers, you will help create a marketing tool-kit that enables Innovation Hubs to deliver relevant and engaging client experiences.
Ultimately, your mission is to help Accenture break through the clutter and engage attention-starved C-level executives with Accentures largely under-appreciated capabilities in the innovation space. You will measure success not only in share of voice or content consumed but also in sales pipeline generated and revenue. No stranger to complex matrix organizations, you will build bridges and persevere in collaborating across groups to integrate marketing efforts, presenting one unified Accenture to potential and existing clients.
Key Responsibilities:
Support the execution of marketing campaigns for specific Innovation Hubs that drive awareness and demand around Accentures Innovation offerings that may include: .
Events (national to regional, large to intimate)
Immersive experiences
Paid media/search/social
Social media
Sales enablement
The above requires strong collaboration with:
Accenture marketing entities (corporate, geographies/regions, target industries, target functions, offerings)
Accenture approved agencies
Accenture senior business stakeholders (target industries, target functions, offerings)
Measure impact and continuously optimize campaigns and their execution
Manage budgets
Adhere to applicable policies and procedures
Collaborate, create and innovate with a variety of professionals to design unconventional ways to inspire and engage our key target audiences clients, recruits and our people and advance our overall market positioning.
Contribute to a network of high-energy and talented Marketing & Communications professionals across North America, helping differentiate Accenture in the market through bold and cutting-edge brand, market development and client relationship development programs.
Reports to: Manager Marketing & Communications Innovation
Collaborates with: Other resident Marketing & Communications professionals.
External Relationships: Third party vendors, suppliers and agencies.

EDUCATION: University degree in marketing, communications, journalism or related field or masters degree in business/MBA.
YOUR EXPERIENCE: 3+ years experience in a Marketing or Business Development, preferably in a B2B professional services model.
Ability to develop and apply creative and ingenious solutions to complex issues.
Superior oral and written communications skills and presentation skills.
Ability to work autonomously and independently, yet integrate appropriately with other areas within Marketing & Communications and other areas within Accenture.
Expert project management skills.
Using CRM and Marketing Automation Tools, ideally Salesforce
Thrive on working in intense, deliverable-driven and deadline-driven environment.
Excellent communication and interpersonal skills
Solves non-routine problems in work group or own functional area; takes initiative to modify procedures and processes as appropriate and makes contribution that impact work team results.
Ability to work with minimal supervision with a large, often virtual team while meeting all deadlines.
Strong interpersonal skills and team player instincts
Connector skilled in getting things done across complex matrix organizations
Self-starter with a strong bias for action
High energy and adept at juggling competing priorities to tight deadlines
Self-assurance and diplomacy required for managing senior stakeholders
Pragmatic, analytically minded and metrics-driven
Proven scrappiness and problem-solving skills
Curiosity and natural inclination to challenge status-quo
Your entrepreneurial spirit and vision will be rewarded, and your success will fuel opportunities for career advancement.
Youll make a difference for some pretty impressive clients. Accenture serves many of the Fortune Global 100 on high-profile projects.
Opportunities to learn daily through training, assignments, and collaborating with experts across the company.
Access to leading-edge technology.
Along with a competitive salary, Accenture offers a comprehensive package including generous paid time off, an employee healthcare plan and a competitive 401K program. Learn more about our extensive rewards and benefits here.
Great things can happenthey already are. Come and be a part of the next level of high performance.
Applicants for employment in the US must have work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the United States and with Accenture.
Candidates who are currently employed by a client of Accenture or an affiliated Accenture business may not be eligible for consideration.
Accenture is an EEO and Affirmative Action Employer of Females/Minorities/Veterans/Individuals with Disabilities.
Equal Employment Opportunity
All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law.
Job candidates will not be obligated to disclose sealed or expunged records of conviction or arrest as part of the hiring process.
Accenture is committed to providing veteran employment opportunities to our service men and women.


Posted: 2019-09-11 Expires: 2019-10-18

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Marketing & Communications Marketing Specialist North America Innovation

San Francisco, CA 94103

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