1+ months

Marketing Services Campaign Manager

Washington, DC 20020


We are



The Experience Agency. Accenture Interactive is a new breed of agency designed from the ground up to empower clients to own Experience from start to finish. The marketing landscape has dramatically changed: consumers want the same kind of Experience with every brand they encounter; there is a powerful convergence of marketing and technology; and brands are no longer built through advertising, but through Experiences. In order to unlock growth, marketing organizations need a new breed of agencyone that is part business consultancy, part creative agency and part technology powerhouse to enable them to design, build and run the bestExperiences on the planet.Visit us at: www.accenture.com/accentureinteractive







You are:



Accenture Interactive Digital Marketing Services professionals help our clients achieve increased operational efficiency and effectiveness for direct marketing communications. In addition, our professionals design marketing programs that help our clients achieve their acquisition, growth and retention objectives across B2C, B2B and B2B2C business models. These programs typically include campaign management, lead management, loyalty management, content management, and data management solutions.



The Marketing Services Campaign Program Manager assists in planning and executing marketing strategies on behalf of our clients, as well as drive operational efficiencies. They provide leadership and expertise for the Campaign Execution Leads and the offshore Campaign Operations team. They work closely with Customer Marketing Strategy and the Campaign Technology Lead to ensure successful execution, monitoring and campaign reporting.







The Work:





+ Coordinates campaign timelines for the client and manage client expectations throughout delivery



+ Key participant in weekly, monthly, and quarterly client meetings sharing operational reporting, KPIs, and drives project improvement opportunities



+ Leads, manages, and coaches the campaign management and operations team on-shore and off-shore with shared focus on growth of existing skillset



+ Collaborates with Customer Marketing Strategy and Planner, Release teams, Client and related Marketing Services teams to ensure successful campaign execution



+ Recognizes opportunities for expansion of existing services and/or potential for new services; leverages SMEs across the organization to aide in sales opportunities



+ Evaluates and streamlines business processes to maximize efficiency and effectiveness as it relates to campaign operations and execution



+ Participates in strategic planning meetings with the client and manages resource utilization and forecasting demand; ability to prioritize based on clients business goals



+ Participates in knowledge sharing across the Marketing Services practice, specifically with other Campaign Program Managers







Heres what you need:





+ Minimum 5 years of experience in marketing delivery roles within Direct Marketing, Campaign Management, Marketing Service Provider, Marketing Agency, and/or Marketing Operations



+ Minimum 5 years experience working in various Campaign Management Tool(s) including building and executing campaigns of varying complexities



+ Minimum 5 years experience in email marketing



+ Bachelor's degree orequivalent (minimum 12 years) work experience









Bonus points if:





+ Familiarity with one or more of these toolsets (Adobe Campaign, Marketo, Salesforce Marketing Cloud / Exact Target, Eloqua).



+ Understanding of integrated marketing across the entire prospect and customer lifecycle, and how marketing strategy, customer data, segments, channel, creative, content, and offers interact to drive desired business outcomes



+ Understanding of marketing strategy with strong background in targeting, segmentation, test/control design, and campaign analytics/reporting



+ Strong written and verbal communication skills to articulate project requirements, communicate project status, and interface with internal and external team members



+ Strong leadership skills and an ability to lead across a team of marketing services and campaign execution professionals



+ Comfortable leading a fast-paced, deadline-driven environment with rapidly changing priorities and a high volume of projects



+ Ability to evaluate concepts and present recommendations to senior leadership



+ Familiarity with one or more technologies such as SQL, JavaScript



+ Experience across multiple verticals, e.g. Life Sciences, Retail, Financial Services, Travel, Technology, Consumer Goods



+ Masters Degree



+ Experience with one or more Workflow management tools such as Workfront, Jira, Allocadia, Aprimo





Applicants for employment in the US must have work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the United States and with Accenture.



Equal Employment Opportunity Statement



Accenture is an Equal Opportunity Employer. We believe that no one should be discriminated against because of their differences, such as age, disability, ethnicity, gender, gender identity and expression, religion or sexual orientation. Our rich diversity makes us more innovative, more competitive and more creative, which helps us better serve our clients and our communities.



All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law.



Accenture is committed to providing veteran employment opportunities to our service men and women.



For details, view a copy of the Accenture Equal Opportunity and Affirmative Action Policy Statement (https://www.accenture.com/\_acnmedia/Careers/PDF-9/Accenture-Annual-Policy-Statement-Regarding-EEO-2018-Applicant.pdf)



Requesting An Accommodation



Accenture is committed to providing equal employment opportunities for persons with disabilities or religious observances, including reasonable accommodation when needed. If you are hired by Accenture and require accommodation to perform the essential functions of your role, you will be asked to participate in our reasonable accommodation process. Accommodations made to facilitate the recruiting process are not a guarantee of future or continued accommodations once hired.



If you would like to be considered for employment opportunities with Accenture and have accommodation needs for a disability or religious observance, please call us toll free at 1 (877) 889-9009, send us an email or speak with your recruiter.



Other Employment Statements



Candidates who are currently employed by a client of Accenture or an affiliated Accenture business may not be eligible for consideration.



Job candidates will not be obligated to disclose sealed or expunged records of conviction or arrest as part of the hiring process.



The Company will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. Additionally, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the Company's legal duty to furnish information.



Unless expressly indicated, this role is not open in the state of Colorado.


Categories

Posted: 2021-03-12 Expires: 2021-05-16

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Marketing Services Campaign Manager

Accenture
Washington, DC 20020

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