16 days old

Marketing Services (Life Sciences) Campaign Program Manager

Boston, MA 02133


We
are


The
Experience Agency.
Accenture Interactive is a new breed of agency designed from the ground up to
empower clients to own Experience from start to finish. The marketing landscape
has dramatically changed: consumers want the same kind of Experience with every
brand they encounter; there is a powerful convergence of marketing and
technology; and brands are no longer built through advertising, but through
Experiences. In order to unlock growth, marketing organizations need a new
breed of agencyone that is part business consultancy, part creative agency and
part technology powerhouse to enable them to design, build and run the
best Experiences on the planet. Visit us at: www.accenture.com/accentureinteractive





Job
Summary:


Accenture
Interactive Digital Marketing Services professionals help our clients achieve
increased operational efficiency and effectiveness for direct marketing
communications. In addition, our professionals design marketing programs
that help our clients achieve their acquisition, growth and retention
objectives across B2C, B2B and B2B2C business models. These technologies
typically include campaign management, lead and/or loyalty management, content
management, and data management solutions.





The Marketing
Services Campaign Program Manager assists in planning and
executing marketing strategies on behalf of our clients, as well
as driving operational efficiencies. They provide leadership and
expertise for the Campaign Execution Leads and the offshore Campaign Operations
team. They work closely with Customer Marketing Strategy and the Campaign
Technology Lead to ensure successful execution, monitoring and campaign
reporting.





Key
Responsibilities:



+ Manage a
team of global marketing services professionals in a fast-paced,
deadline-driven environment with rapidly changing priorities and a high
volume of projects as well as the ability to collaborate with
cross-functional teams (including brand teams, agency partners, technology
delivery teams, campaign operations and campaign production)


+ Coordinates campaign
timelines for the client and manage client expectations throughout
delivery


+ Key participant
in weekly, monthly, and quarterly client meetings sharing operational
reporting, KPIs, and drives project improvement opportunities


+ Leads, manages,
and coaches the campaign management and operations team on-shore
and off-shore with shared focus on growth of existing skillset


+ Collaborates
with Customer Marketing Strategy and Planner, Release teams, Client
and related Marketing Services teams to ensure successful campaign
execution


+ Recognizes
opportunities for expansion of existing services and/or potential for new
services; leverages SMEs across the organization to aide in sales
opportunities


+ Evaluates
and streamlines business processes to maximize efficiency and
effectiveness as it relates to campaign operations and
execution


+ Participates
in strategic planning meetings with the client and manages resource
utilization and forecasting demand; ability to prioritize based on
clients business goals


+ Participates
in knowledge sharing across the Marketing Services practice,
specifically with other Campaign Program Managers






Basic Qualifications:



+ Minimum
of 5+ years of experience in a marketing services delivery role within
Direct Marketing, Campaign Management, Marketing Service Provider,
Marketing Agency, and/or Marketing Operations


+ Minimum
of 2 years in a management position managing a team of global marketing
services professionals.


+ Minimum
of 5 years in a client-facing role


+ Minimum
of 3 years of experience with transactional databases and marketing
automation platforms/technologies; e.g. Salesforce Marketing
Cloud/Exact Target, Adobe Campaign, IBM Campaign/Unica, Siebel-Marketing,
Oracle-CRM-Marketing, SAP-CRM-Marketing, Eloqua, Marketo


+ Life
Sciences/ Pharmaceutical experience is required


+ Bachelor's
degree or equivalent (minimum 12 years) work experience



Preferred
Qualifications:



+ Understanding
of marketing strategy with experience in targeting, segmentation,
test/control design, campaign analytics, prospect and customer lifecycles


+ Experienced
in the relationship between marketing strategy, customer data, segments,
channel, creative, content, and offers and how they interact to drive
desired business outcomes


+ Ability
to evaluate concepts and present recommendations to senior
leadership



Applicants for employment in the US must have work authorization
that does not now or in the future require sponsorship of a visa for employment
authorization in the United States and with Accenture.








Equal Employment Opportunity Statement





Accenture is an Equal Opportunity Employer. We believe that no one
should be discriminated against because of their differences, such as age,
disability, ethnicity, gender, gender identity and expression, religion or
sexual orientation. Our rich diversity makes us more innovative, more
competitive and more creative, which helps us better serve our clients and our
communities.





All employment decisions shall be made without regard to age,
race, creed, color, religion, sex, national origin, ancestry, disability
status, veteran status, sexual orientation, gender identity or expression,
genetic information, marital status, citizenship status or any other basis as
protected by federal, state, or local law.





Accenture is committed to providing veteran employment
opportunities to our service men and women.





For details, view a copy of the Accenture Equal Opportunity and
Affirmative Action Policy Statement





Requesting An Accommodation





Accenture is committed to providing equal employment opportunities
for persons with disabilities or religious observances, including reasonable
accommodation when needed. If you are hired by Accenture and require
accommodation to perform the essential functions of your role, you will be
asked to participate in our reasonable accommodation process. Accommodations
made to facilitate the recruiting process are not a guarantee of future or
continued accommodations once hired.





If you would like to be considered for employment opportunities
with Accenture and have accommodation needs for a disability or religious
observance, please call us toll free at 1 (877) 889-9009, send us an email or
speak with your recruiter.





Other Employment Statements





Candidates who are currently employed by a client of Accenture or
an affiliated Accenture business may not be eligible for consideration.





Job candidates will not be obligated to disclose sealed or
expunged records of conviction or arrest as part of the hiring process.





The Company will not discharge or in any other manner discriminate
against employees or applicants because they have inquired about, discussed, or
disclosed their own pay or the pay of another employee or applicant.
Additionally, employees who have access to the compensation information of
other employees or applicants as a part of their essential job functions cannot
disclose the pay of other employees or applicants to individuals who do not
otherwise have access to compensation information, unless the disclosure is (a)
in response to a formal complaint or charge, (b) in furtherance of an
investigation, proceeding, hearing, or action, including an investigation
conducted by the employer, or (c) consistent with the Company's legal duty to
furnish information.





Categories

Posted: 2021-01-06 Expires: 2021-02-05

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Marketing Services (Life Sciences) Campaign Program Manager

Accenture
Boston, MA 02133

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