6 days old

Marketo Marketing Technologist

Seattle, WA 98194


Job Summary:


Accenture Interactive Digital Marketing Services professionals
help our clients achieve increased operational efficiency and effectiveness for
direct marketing communications. In addition, our professionals design
marketing programs that help our clients achieve their acquisition, growth and
retention objectives across B2C, B2B and B2B2C business models. These
technologies typically include campaign management, lead and/or loyalty
management, content management, and data management solutions.





The
Marketing Technologist will design, build, and test campaigns in the clients
marketing automation tool.





Key Responsibilities





+ Supports marketing team in the technical conceptualization
of demand creation, nurturing and scoring program strategy


+ Owns end-to-end operationalization and ongoing
health of marketing programs


+ Configures program logic to enable the
customer journey


+ Responsible for quality assurance (QA),
execution, maintenance and reporting for automated marketing
programs and email distribution


+ Oversees
configuration and setup for marketing programs to drive
quality delivery


+ Provides support in
issue analysis, escalation, and resolution


+ Supports improvement
projects related to the Campaign Management Tool and processes


+ Responsible for
adhering to client and Marketing Services processes and best practices








Basic Qualifications:





+ 3-5 years of experience in marketing technology and operations focusing on execution of marketing on behalf of the Client


+ Bachelors Degree required


+ Strong technical background with experience in Marketo


+ Experience in a B2B marketing role focused on running marketing campaigns and demand generation


+ Demonstrated skills in some form of technology (ie. coding / database technology etc.)


+ Strong written and verbal communication skills








Preferred Qualifications:





+ Certification in one or more of the following: Marketo


+ Experience with Marketo highly preferred


+ Understanding of leading practices in email marketing


+ Understanding of marketing strategy with specific expertise in targeting, segmentation, test/control design, and campaign analytics


+ Understanding of marketing operations, processes, business requirements


+ Able to understand business and technical requirements and constraints


+ Able to translate business requirements into strategic marketing solutions; recognizing the connections and making recommendations






CALL TO ACTION


Now is the time to become a digital disrupter. The opportunity is herewhats stopping you from pursuing it?





Applicants for employment in the US must have work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the United States and with Accenture (i.e., H1-B visa, F-1 visa (OPT), TN visa or any other non-immigrant status).





Candidates who are currently employed by a client of Accenture or an affiliated Accenture business may not be eligible for consideration.





Accenture is an EEO and Affirmative Action Employer of Females/Minorities/Veterans/Individuals with Disabilities.





Equal Employment Opportunity:


All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law. Job Candidates will not be obligated to disclose sealed or expunged records of conviction or arrest as part of the hiring process.





Accenture is committed to providing veteran employment opportunities to our service men and women.




Categories

Posted: 2019-08-12 Expires: 2019-09-11

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Marketo Marketing Technologist

Accenture
Seattle, WA 98194

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