17 days old

Sr. Consultant - Site Editorial

New York, NY 10176


Locations: New York, Chicago, Dallas, San Francisco





Accenture





Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions underpinned by the worlds largest delivery network Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With 482,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at www.accenture.com.





Corporate Functions Marketing & Communications





As part of this team, youll play a key role in helping Accenture execute its strategy. Youll work with a diverse team of innovative marketing experts who focus on the following areas: global brand management and advertising; global events and sponsorships; internal communications; marketing research; media and industry analyst relations; corporate and financial communications; internet marketing; recruitment marketing; client-centric marketing; and industry, service line and geographic marketing campaigns.






YOUR ROLE: Sr. Consultant - Site Editorial





While there will never be a typical day at Accenture, heres a look at some of your responsibilities:





This role focuses on ensuring relevance and quality of content across our corporate website accenture.com, particularly on home pages, high profile content and country-specific coverage. This entails responsibilities in two areas:




+ Supporting various editorial operations of Accenture.com including page/content governance and maintenance, and helping manage operations of the Accenture.com home page in the US and other geographies;


+ Ensuring editorial excellence across the site including review/oversite of content, ensuring quality and clarity of writing, and guidelines on the site.




Key Responsibilities:




+ Editorial operations of accenture.com (project/program management)


+ Content Maintenance and Governance


+ Support the page maintenance process to ensure content is relevant and timely; work closely with SEO team and site management; maintain tracking of pages


+ Support the development and execution of the permanent (evergreen) page governance framework




Home Page




+ Develop intake process for content on the home page


+ Engage with analytics team to track performance of content on the home page; develop and share recommendations based on performance results


+ Maintain editorial calendar for US home page; include forecasted updates; include historical content and performance


+ Liaise with digital team colleagues and content owners across marketing to maintain pipeline/view into new content development




Geographies




+ Work with Geographic leads to ensure priority markets are aware of critical content and what is being promoted on the Global home page


+ Work closely with Geography leads to share learnings and best practices for the home page


+ Develop and maintain tracking of content being served on the country home pages


+ Support the development and execution of a framework and strategy for translation of content




Editorial review and oversight




+ Maintain accenture.com style guide to align with web best practices, and ensure quality of writing, with proper grammar, Accenture style, avoids consultant speak, etc.


+ Review high-profile content for re-write needs, including tweaking headlines and abstracts.


+ Ensure alignment of major themes/tags and underlying content (in site search and other functionalities)


+ Monitor site search results and help visitors find what they are looking for


+ Work with analytics and personalization/testing teams to develop data-driven best practices and recommendations.


+ Recognize and share best practices and best examples of storytelling on the site.
















EDUCATION: Bachelors degree, university degree or equivalent, preferably in web design or marketing. BS in Marketing preferred. Masters degree a plus.





YOUR EXPERIENCE:




+ Minimum 5 years marketing, marketing operations, project / program management


+ 3+ years of that comprised of digital marketing specialization, including web design experience, interactive media or advertising creative design.


+ Professional services or business-to-business marketing experience a plus.




SET YOURSELF APART


PREFERRED SKILLS:




+ Broad understanding of global business environments and the role digital marketing plays in this environment.


+ Demonstrated writing skills, specifically in digital roles.


+ Deep understanding of and ability to apply integrated marketing concepts, branding, and digital content experience design across multiple channels and audiences.


+ Excellent oral and written communication skills in virtual environments. Demonstrated ability to educate, inform and influence others.


+ Ability to manage multiple projects under tight deadlines. Strong project-management and organizational skills. Significant attention to detail.


+ Ability to influence highest levels of leadership within Accentures large, matrixed organization through relationship-building and strong executive-level presence.


+ Ability to develop and apply creative solutions to complex issues.


+ Experience managing and working with agencies, suppliers and vendors


+ Experience working with multiple stakeholders groups with varying incentives and goals.


+ Experience with business-to-business marketing and large, complex programs a plus


+ Ability to work autonomously and independently, yet integrate appropriately with other areas within Marketing & Communications and other areas within Accenture.


+ Comfortable working with colleagues in various geographic locations and an ability to be effective in a virtual environment
















PROFESSIONAL SKILLS:




+ Experience working in global, highly matrixed organizations.


+ Evidence of working with multiple, senior stakeholders. Experience formulating and articulating sharp perspectives on a broad range of business issues; writing, digital packaging and distribution strategy; demonstrated experience advising stakeholders on content strategy.







OUR COMMITMENT TO YOU




+ Your entrepreneurial spirit and vision will be rewarded, and your success will fuel opportunities for career advancement.


+ Youll make a difference for some pretty impressive clients. Accenture serves many of the Fortune Global 100 on high-profile projects.


+ Opportunities to learn daily through training, assignments, and collaborating with experts across the company.


+ Access to leading-edge technology.


+ Along with a competitive salary, Accenture offers a comprehensive package including generous paid time off, an employee healthcare plan and a competitive 401K program. Learn more about our extensive rewards and benefits here.







CALL TO ACTION


Great things can happenthey already are. Come and be a part of the next level of high performance.










Applicants for employment in the US must have work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the United States and with Accenture.





Candidates who are currently employed by a client of Accenture or an affiliated Accenture business may not be eligible for consideration.





Accenture is an EEO and Affirmative Action Employer of Females/Minorities/Veterans/Individuals with Disabilities.





Equal Employment Opportunity


All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law.





Job candidates will not be obligated to disclose sealed or expunged records of conviction or arrest as part of the hiring process.





Accenture is committed to providing veteran employment opportunities to our service men and women.




Categories

Posted: 2019-09-02 Expires: 2019-10-02

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Sr. Consultant - Site Editorial

Accenture
New York, NY 10176

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