20 days old

US Northeast Media Relations Lead

New York, NY 10176


US Northeast Media Relations Lead





Organization: Corporate Function/Marketing and Communications





Location: New York








Accenture





Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions underpinned by the worlds largest delivery network Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With 469,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at www.accenture.com.





Accenture - Bring your big ideas and marketing expertise to Accenture and you may find that your career catapults to places you never imagined. As a leader in management consulting, technology and outsourcing services, our teams work closely with clients to improve the way the world works and lives. Whether you work directly with clients or manage important internal initiatives and efforts, youll find amazing opportunities to make a measurable difference.











Corporate Functions Marketing & Communications





As part of this team, youll play a key role in helping Accenture execute its strategy. Youll work with a diverse team of innovative marketing experts who focus on the following areas: global brand management and advertising; global events and sponsorships; internal communications; marketing research; media and industry analyst relations; corporate and financial communications; internet marketing; recruitment marketing; client-centric marketing; and industry, service line and geographic marketing campaigns.











YOUR ROLE: Media Relations Lead US Northeast Region





Accenture is looking for a dynamic public relations pro to lead the strategy, execution and coordination of a comprehensive media relations program for Accentures business across the Northeastern United States, with a particular focus on New York City, Boston and Philadelphia. The role is responsible for generating top tier media coverage in influential, local press in support of Accentures regional business objectives, and includes executive positioning programs for our regional leaders.





This individual will work closely with the Northeast Marketing & Communications Lead, North America Media Relations Lead and Northeast Regional Managing Director, and will support campaign and message development around important regional and local marketing initiatives. The individual will also collaborate with national, industry, business and global media relations colleagues across the company to leverage content for locally relevant stories, and will complement the media relations program with social media to amplify awareness and visibility.





While there will never be a typical day at Accenture, heres a look at some of your responsibilities.

+ Create regional media strategy, including identifying key market and regional themes and providing input to the Northeast region marketing strategy;

+ Establish executive positioning platforms for regional business leads;

+ Coach and prepare spokespeople;

+ Drive the media release pipeline, for market- or region-relevant research studies and surveys, corporate citizenship activities, inclusion & diversity initiatives, people on the move stories and civic- and community-oriented stories;

+ Work with regional marketing & communications team to create and execute effective social media campaigns;

+ Monitor the competitive landscape for media mentions and share of voice, applying this knowledge to improve Accentures overall position in the region;

+ Conduct and analyze market/competitor/influencer research as input to positioning and external marketing and communications plans;

+ Drive the application process for locally important awards and rankings; promote wins;

+ Develop channel and/or tactic-specific external messages to support the regional agenda in the marketplace;

+ Manage and develop professional working relationships with key journalists and client peers;

+ Drive efficient programs with our PR agency in the region and markets;

+ Ensure that regional media relations initiatives are consistent with strategic business objectives for North America







YOUR EXPERIENCE: Basic Qualifications

+ Education: Bachelor's degree, or other 4-year university degree

+ Work Experience:

+ Minimum of nine years of media relations experience in professional services or technology sectors

+ Minimum of seven years public relations agency experience representing professional services or technology clients













Professional Skills




+ Strong relationships with local press in New York, Boston and Philadelphia.


+ Natural storyteller with ability to connect Accenture capabilities to local news.


+ Able to leverage social media to augment and amplify media relations program. Broad based business acumen and ability to quickly grasp Accentures business strategy.


+ Global perspective and understanding of business marketplace; quick thinking with an inquisitive nature and desire to learn about economic and business drives, the technology ecosystem and all aspects of Accentures business.


+ Able to partner with and influence executives at all levels of the organization through relationship building and executive-level presence.


+ Demonstrated ability to provide strategic support and counsel; issues management experience a plus.


+ Exceptionally detail oriented yet equally flexible and agile. Comfortable with ambiguity.


+ Proven ability to manage multiple tasks under tight deadlines.


+ Ability to be flexible and work analytically in a problem-solving environment.


+ Innovative/creative problem solving skills.


+ Passion for executing deliverables and programs of the highest quality possible.


+ Excellent communication (written and oral) and interpersonal skills.


+ Excellent negotiation, influence, mediation and conflict management skills.


+ Strong leadership skillsteam building, supervision, mentoring.


+ Ability to work autonomously and independently, yet integrate and collaborate with other areas within Marketing & Communications and other areas within Accenture.


+ Demonstrated leadership in professional setting; either military or civilian


+ Demonstrated teamwork and collaboration in a professional setting; either military or civilian








OUR COMMITMENT TO YOU




+ Your entrepreneurial spirit and vision will be rewarded, and your success will fuel opportunities for career advancement.


+ Youll make a difference for some pretty impressive clients. Accenture serves many of the Fortune Global 100 on high-profile projects.


+ Opportunities to learn daily through training, assignments, and collaborating with experts across the company.


+ Access to leading-edge technology.


+ Along with a competitive salary, Accenture offers a comprehensive package including generous paid time off, an employee healthcare plan and a competitive 401K program. Learn more about our extensive rewards and benefits here.







Applicants for employment in the US must have work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the United States and with Accenture.






Candidates who are currently employed by a client of Accenture or an affiliated Accenture business may not be eligible for consideration.



Accenture is an EEO and Affirmative Action Employer of Females/Minorities/Veterans/Individuals with Disabilities.



Equal Employment Opportunity



All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law.



Job candidates will not be obligated to disclose sealed or expunged records of conviction or arrest as part of the hiring process.



Accenture is committed to providing veteran employment opportunities to our service men and women.

Posted: 2019-10-23 Expires: 2019-11-22

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US Northeast Media Relations Lead

Accenture
New York, NY 10176

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